Category Archives: Online Reputation Management

What’s the Deal with

a group of people walking down a street. and other cheater websites expose unfaithful partners. Unfortunately, the lack of fact-checking on these sites can inadvertently harm innocent people. Learn how to protect your digital privacy and your online reputation with our guide to these cheater sites. Essential Information

Heartbroken individuals will sometimes go that extra mile and harm their cheating partner, and the best option now in these modern times is to expose them online. Firstly we witnessed lots of social media posts, tweets, and stories where we saw a bunch of revenge texts, then it was the Vine social network where the cheated side posted videos of their revenge acts.

But then something even more shocking came. Dedicated websites where cheaters were shown with images, videos, and even when caught in the act of cheating are shared there. Also, you will be able to find whole stories of particular individual cases and how everything developed in their relationship.

And that leads to the other side of the coin – the cheater side. Even though they did something that is not okay, a big percentage of the time these individuals do not want their data and story shared online. Besides ruining their prestige, they can be a laughing stock in their surroundings which can lead to new unwanted actions from their end.

So once they find themselves on such content websites that share their personal stories, all of them would want their data removed from there for the sole reason of clearing out their name. Let’s see more deeply what kind of cheater revealing websites are and in particular

What Are Cheaters Exposing Websites For?

The idea of publicly shaming people and companies just isn’t a brand new one by any means. Previous to the meteoric rise of user-generated content material platforms within the early 2000s, widespread ridicule and shaming have been extremely contained, vetted, and managed by centralized editorial boards and publications.

Think about receiving a telephone call out of the blue from your employer or family letting you know that they’ve stumbled upon a nasty, lewd, or defamatory submission alleging intimate details about your love life.

Or think about experiencing a big drop in business over the past months as a consequence of a handful of fake buyer comments on a web-based review website, accusing you of professional misconduct or sexual harassment.

As online defamation of character can have devastating effects on your status, company, and livelihood, being defamed on any website or platform is a trigger for concern.

Online shaming websites are common mediums for people or companies in search of to craft a one-sided narrative about an individual, product, or service.

From disgruntled clients seeking to drag a local business’s identity through the mud to aggrieved ex-spouses and lovers eager to air their former companion’s dirty laundry, all the way to business rivals in search of to make a dent in a competitor’s star ranking, public shaming websites are all over the place.

No matter whether you assume online shaming websites are a needed safeguard to warn others of unscrupulous and substandard conduct or a downright cesspool for libelous and hostile web aggression, they’re right here to linger.

What you are able to do to better fend for your or your corporation’s online status is acquaint yourself with the worst and most popular online shaming websites on the internet, with the intention to take immediate action and forestall substantial harm if you find yourself listed on one. is one very famous website for such uses and it has a lot of visitors and posts daily. You truly do not wish to have your content found on this website because is it frequently visited and your story can get out really quick.

The content that is shared on the Cheater Report website varies from photos and videos to hurtful descriptions without any care for the damages that can be done to the person shamed. This can be really damaging and ruin your reputation, which can lead to losing friends, business, and many other valuable assets.

Since all the data that is shared there and content is really in-depth for the defamed person (including full name, address, phone numbers, and emails) these details and searches tend to rank high on Google and other search engines, making it really easy to pop up when your name is searched for a business matter.

Also, Cheater Report is highly optimized and the content that is posted there has a really high chance to rank for the maximum effort for the shamers to expose cheaters to the full extent. But can these details be removed from such websites and CheaterReport in particular? There are several options that you can try and we are going to explain them deeply below!

How can I remove my information from

There are several approaches that you can go for in order to try and remove your data from CheaterReport.

  • Contact the person who posted the expose
  • Contact the webmaster and ask for their assistance
  • Use services that can help you with removing the data

The best option to take down defamatory content towards you from Cheater Report is to contact the one that posted it. It’s doable for the cheater report website customers who posted the piece of data to review, edit and remove the posts.

However, in many instances, the site proprietor doesn’t enable its customers to edit, review and delete the content because they might not identify the true consumer who submitted the publish on the cheater report.

Be it your videos, footage, PDFs, authorized paperwork, unfavorable reviews, slanders, misrepresentation, and faux information that had been posted on these websites, the creator might not be able to edit or delete that content.

This can be achieved if the person who posted the content agrees to remove it and you both contact the webmaster of Cheater Report and request editing or removal of that content. This might be hard to achieve, but if you do it, will be the easiest and simplest way to clear your name from this website. But there is always a catch!

At this stage, you might be extorted and ask for money or any emotional compensation for the whole debacle the cheated person went through. Here is how you can defend yourself in this case.

In the event you can identify them, you may sue them for posting defamatory content material. Often, this process requires some rigorous authorized procedure. Although straining, when you can successfully determine them, you’ll have the ability to sue them on the grounds of defamation.

The second point is to contact the webmaster of and proceed with them. That sounds fairly blunt. It’s not as simple as it seems and it’s more than meets the attention. The site has little to no control over content that clients publish on it in the first place. Doing otherwise would indicate an infringement of Section 230 of the CDA.

This means that any step that one needs to take needs to be effectively guided and observe the law’s provisions inside which the site falls. To contact Cheater Report to take down defamatory content, there must be a posting that violates the immunity of the site.

If the post has some type of unhealthy content material for public viewing, there could be grounds for contacting the webmaster for a takedown. Such contents embody nudes, pictures of kids, and comparable materials.

If somebody posts such materials, the affected individuals can approach the website to take it down. In a case like this, the admin is obligated to take down the inappropriate materials. This process is kind of easy and requires little authorized effort. If the website admins don’t take it down when requested to take action, you may get a court order to implement compliance.

One other point that you can use to ask the website for the successful removal of the content is copyrighted material. If a material legally belongs to you or your group is on the website without prior consent, you may order a takedown.

The CDA doesn’t solely cover such content material. If there happens to be any on the website, you may take them to a courtroom. Cheater Report is under an obligation to stick to such directives supplied they meet the necessities set by regulation.

The Cheater Report web additionally adheres to provisions of the DMCA. If the contents violate the DMCA code, you may apply for a takedown statement. In this case, you will be capable of presenting legitimate proof that the content material is not acceptable.

The above data shows you can ask webmasters to take down materials that contravene authorized provisions, although with little effort. At all times keep in mind that you’d need the help of an experienced legal professional to be successful if you decide to go with this approach.

The third and final approach to take down this data is to use services that can help you out with removing your personal details from Cheater Report. There are a plethora of websites with such offerings to help you out with getting the details out from this website.

This process most of the time guarantees success and this is the trademark for those reputation management services. This will be the least hard process for you since you only need to pay for their service, but the downside is the same – you need to pay them to do it instead of you.

We list this one as the final option, in case the primary two options are not the way you wanna go or didn’t give any particular results. Now, if you truly care for your status, no matter if it is online or in real life, this should not be an obstacle for you. For a certain amount of money, you can take care of this problem and clear your name – meaning you are on your way to rebuilding your reputation in no time!

How To Protect Yourself In Posted On has an extended past of permitting unverified, nameless posts and encourages people to submit damaging, false, and sometimes downright defamatory remarks about significant others who’ve cheated or been untrue within the relationship.

For years, the website has been notoriously tough to cope with, particularly for people which have been defamed on the website and are requesting that the defamatory content material is taken down.

If you are a victim of online defamation, particularly cheater websites, it’s essential you meticulously document every little thing. Taking screenshots of the defamatory and false content material will assist strengthen your claim. Moreover, it’s essential to have the data screenshotted and preserved by a third-party, as to rule out any assumption of tampering.

Discovering unfavorable things published about yourself or a beloved one (in any context) is extraordinarily upsetting, and might be tough to simply accept, particularly when somebody has posted about personal details – resembling sexual habits, previous indiscretions, and different invasive data.

Popping up in dire numbers over the years are cheater reporting websites, the place where malicious online trolls and posters gossip and report on an individual’s infidelity, dishonesty, or different unsavory habits.

Though cheater websites have been created with noble causes in thought, resembling transparency and warning others of horrible experiences and relationships, their precise actuality is so far off from their supposed function.

Essentially the major problem is, that a lot of the data posted is fake, and a direct attack on harmless individuals’ characters, in the end jeopardizing their private and professional reputations.

How To Deal With Ranked Posts On Cheater Report Websites

In an ideal world, we’d be capable to take away all of the unfair, bygone, and negative search results about ourselves. In actuality, most content material is right here to remain besides in special cases.

Remove what you’ll be able to, however creating your personal positive content material to suppress the negatives is a good way to manage your image and enhance your search results. Listed below are a few of the steps you’ll be able to take to push down the damaging content about yourself.

Create Social Profiles for Your Name

Certain websites persistently seem high within the search results. By merely making a profile on them along with your name and a little bit of identifying data, you’ll be able to suppress damaging results. Just be sure you set your privacy settings to be publicly considered, and only submit content material that you’re completely positive you won’t rue later.

Comment on High Ranking Websites with Your Name

You too can use your actual name to register on news websites and comment on articles, though these kinds of posts don’t tend to rank as highly as those on the websites that attack you. In case you’re ready for just a little self-censorship, posting under your actual name generally is a good technique for promoting yourself.

Understanding that something you say online might present up when somebody Googles you, use your postings to your benefit: submit clever, grammatically correct, spell-checked, well-reasoned content material. Express yourself within the subject through which you want to become established.

Perform Incognito Searches for Your Name

When you will be searching for your name to double-check what kind of results will appear on the first page, it is the best practice to do it in incognito mode. In case you end up getting some damaging results, our advice will be not to click on them and add more juice to this particular result.

Use this process just to check what kind of results you will be getting for that particular keyword, to know exactly where to address your problem and which keyword you need to outrank.

Link Amongst Your Various Profiles

One of many ways in which Google determines a website’s rank in search results is by analyzing what number of times different websites link to it. You will get your content material to rise by linking it to itself.

For instance, create a Twitter account, join that to your Formspring account, connect each of these to your Facebook profile, and link to all of them on your Instagram page as well. In fact, the more you utilize your accounts and work together with different people, the more seemingly they’re to link to your content material, which drives your results even higher in the search results.

Take Back Damaging Keywords

If a search for your name is mostly constructive, however including a specific keyword brings up damaging or undesirable outcomes, attempt to reclaim that term. Let’s say that a seek for “Peter Peters” is constructive, however “Peter Peters”+ “Divorce Case” brings up damaging results.

Peter Peters should begin including the phrase “Divorce Case” in his constructive content material created with a view to associate it with his good reputation. This is one other way to create positive content that beats the bad content that is already ranked about you.

Brief Data on

From what we were able to discover online and dig more data on Cheater Report, we were able to find some details that are good to know before you move on and use their website for whatever reasons you have. was created exactly 9 years ago and to be precise, in June 2013. Even though their website uses HTTPS security/connection protocol, this site is listed as dangerous and it serves adult content, which oftentimes has some shady ads and redirects out of the website. Aside from that, no malware or phishing indicators were located on the website, meaning that they will not misuse your visits to their website.

Cheaterreport-com at this time has around 800 daily visitors and the main keywords they are focused on ranking are:

  • report cheater, cheating husband, cheating wife, unfaithful boyfriend, married but cheating, cheater girlfriend, cheater husband, and similar keyword variations from those mentioned.

We are providing you with these main keywords in case you have any need to outrank them and try to push down any negative ranked content that might affect your reputation.

The website’s main host is located in the United States since the IP data is not covered, but the whois information is hidden and secured, so no researcher can find out who the real owner of the website is.

Another point to mention is that this site ranks around 4 million global ranks according to the Alexa rank checker. Their streams of income are based mostly on ads that are served on the website, but we think that they will accept any monetary compensation in case you request the removal of any material posted on the website. If you want to purchase this website and continue to work with it, various websites calculate its worth of it around $4000. Pretty cheap to save many people from defamation, right?

Truly, these websites are primarily created to expose people but also to try and drain as much money as possible from the damaged sides. Since this might damage any future relationships, business relations, and more – it is better to take action immediately and remove any potentially harmful content.

5 Websites Similar to Cheater Report

This website was formerly known as exposingjohns and predatorsalerts. This website is also working with sharing details of cheaters, such as photos and videos, but the word “Predator” always reminds us of any criminal and sexual misconduct.

This website is created back in 1998 and mostly serves as a website that hosts negative reviews about people, businesses, and services. This is one other website that besides bad reviews, people are using to post cheaters and expose them.

This is one other shaming website that focuses mostly on exposing women that destroyed relationships and marriages. The site got famous around 2012 and now has around 7000 monthly users.

One of the most famous websites with around 50.000 Facebook fans, over 10.000 Instagram followers, and 150.000 monthly visitors. TheDirty is operated by the same owner from and similar to the other, this website shames cheaters and most of the other websites are getting their data from this one and resharing them on their own platforms.

This is a regular complaints website where the users can post unsatisfying experiences they had with various businesses and brands, but it’s also used to shame ex-partners since they are classifying them as scams.

To summarize, this website has a high volume of anonymous posters, and initiating the cheater report removal process might be tiresome. The best possible option is to go ahead and report the website if it is breaking any law, as we mentioned in the example for copyright.

Another unfortunate point is that the website is not working and serving as it was intended to. This should have been a place to report a cheating partner and other persons, but ended up being a platform that is only focused on monetizing the accused sides.

Communications decency is at the lowest point since the sides involved are hard negotiators and the reports that were posted on the server of the website might stay there forever. Be aware that anyone with a computer can have access to any evidence posted there, no matter if it is an image, video, or simple text.

So if you date and play with the feelings of your partner and decide to cheat, always be aware that you might end up on websites like Cheater Report and many others that are in the same business of reporting cheaters.

To learn more about online privacy and how to protect your personal information from leaks on the web, contact EraseComplaints today at 888-600-7409 .


Everything You Need to Know About BadGirlReports


Is BadGirlReports a legitimate website? How can you protect your online privacy when your personal information is leaked to sites like these? Learn how with our guide. 

It could possibly cost individuals thousands of dollars to take away unverified and slanderous content material about them that has been posted on complaint websites, which exist in a shadowy network with the same individuals promoting companies to remove the content material, based on a report by The New York Times.

While these websites publish unverified rumors and carry domains most people have never heard of, like “,” and “,” outcomes for these websites can appear on the top page of Google search results alongside Facebook and LinkedIn profiles, based on the Times investigation.

The reporters downloaded every published post from the “most active” of those websites, which resulted in about 150,000 posts about 47,000 individuals. When the names of those people have been searched on Google and Bing, posts from these uncredible websites appeared on the first page of the results for one-third of the individuals.

Lots of the posts appeared alongside ads for companies in the reputation management industry that claim to clean away the content material for a price. The Times investigation discovered that many of those ads have been intentionally coded into the website, and the people behind these reputation management companies have been often closely linked to the individuals behind the unverified complaint websites.

To remove the false posts the reporter made about himself on these websites would cost about $20,000 primarily based on estimations from the removal companies, in accordance with the report. Clients who had used one removal company, RepZe, informed The New York Times that the company threatened to re-post the content material if it didn’t receive instant payment for its services.

These removal services companies can charge around $750 to take away every published post from these complaint websites. That may add up to thousands in charges because of the way in which the content material is copied and reposted across various websites.

The company RepZe claims on its website to have an address in Denver however wasn’t registered for business in Colorado, in accordance with the report. Staff listed online didn’t appear to really exist, people featured labeled as staff in ads on YouTube have been actors, and the signature of the company’s chief executive “M. Moore” shown on the website was actually the signature of Marilyn Monroe, registrant postal code and registrant phone are fake also.

What NOT To Do With Cheater Websites

Listed below are a couple of tips for what not to do in dealing with cheaters’ websites.

  1. Don’t Google it. In case you Google your name and the name of the website, many times, you run the chance of having it appear as a suggestion in Google Autocomplete search engines result. For example, in case your name is John Smith, don’t Google “John Smith Chesterville” in any other case Chesterland can turn into a permanent suggestion after your name. We have a client like that, we’ve pushed out the damaging suggestion in 2016 and he continues to invest with us to ensure it doesn’t come back.
  2. Don’t Click on it. In case you’re Googling yourself and also you see a negative cheater link (or any damaging link), don’t click on it! This may also help the link grow to be stronger and move it up in search results. That’s because the click-through rate is a crucial signal in Google’s ranking algorithm. The more a link will get clicked for a certain keyword search, the more related it appears to the algorithm, and thus, it moves up in search results. In case you must search and click on it, ensure to do it in Google incognito mode as searches done there are private and aren’t figured into the algorithm.
  3. Act Quick. Lots of the liars/cheaters’ websites copy and aggregate to one another, so in case you’re on one, you would possibly wind up on several of them before you realize it. It’s best to act quickly when you see yourself on one of these websites before it spreads to other websites.

Facts About Bad Girl Reports

This website publishes posts from at least two other websites – and – without their permission or knowledge.

Because similar sites are likely owned by the same group of people, and probably are on the same server, it’s very likely that they’re intentionally trying to cause pain for their visitors.

Bad Girl Reports publishes anonymous complaints about all kinds of products, ranging from cosmetics to electronics. This fact makes it seem like the site will publish any unverified claims, without regard for their validity. Has an Average to Good Trust Score. Why?

We believe that is a legitimate and safe website, as opposed to being a scam. The website has a positive rating on the internet, which is based on an automated analysis of over 40 different data sources that are checked online. These data sources include the technology used, the location of the company, other sites found hosted on the same web server, etcetera.

Websites that have scores of 80% or higher are generally safe to use. A score of 100% means the website is very safe. However, we strongly recommend doing your own vetting of each new website where you plan to shop or leave your contact details. There have been cases where criminals have bought highly reliable websites in order to commit identity theft and other crimes.

The way to Recognize a Scam

Because the influence of the internet rises, so does the prevalence of online scams. There are fraudsters making every kind of claim to trap victims online – from fake investment opportunities to online shops – and the internet allows them to function from any part of the world with anonymity. The ability to identify online scams is a crucial skill to have because the virtual world is more and more turning into a part of every aspect of our lives. The below suggestions will assist you to identify the indicators which might point out that the website might be a scam website.

Common Sense: Too Good To Be True

When searching for goods online, an awesome deal could be very attractive. A Gucci bag or a brand new iPhone for half the price? Who wouldn’t wish to grab such a deal? Scammers know this too and try to benefit from the fact.

If an online deal seems too good to be true, think twice and double-check things. The simplest way to do that is to easily check out the same product at competing websites (that you simply trust). If the difference in prices is big, it is likely to be better to double-check the rest of the website.

Check Out the Social Media Links

Social media is a core part of eCommerce companies nowadays and customers usually expect online shops to have a social media presence. Scammers know this and often insert logos of social media websites on their websites. Scratching beneath the surface often reveals this functionality isn’t even working.

The social buttons would possibly result in the homepage of the website, an empty profile, or nowhere at all. Scammers are sometimes too lazy to actually implement a dedicated Facebook, Twitter, or Instagram for their fake website (or don’t need a place for bad publicity to spread). If there are functioning social media accounts, take a fast look to see if there are any posts. Oftentimes, if the website is a scam, offended customers will let you know!

Check the Domain Names

Certain websites will try to trick you into thinking they’re official websites of known brands, even though they don’t have any relation to the actual company. Be sure that the domain name is as expected, especially if clicking a link. For example, the real registry domain id name of the brand could also be, whereas the fake website domain status would possibly use registrar URL variations like,,,,, and more.

Still undecided? A simple solution is to search for the actual website through your favorite search engine. Fake websites generally rely on you clicking a direct link and generally won’t be high up in the rankings. In case you get an e-mail asking you to click on a link, it’s always safer to manually navigate to the website to ensure that you aren’t on a fake one.

You can check them also in the WHOIS database for information like registrar abuse contact phone, registry tech id, registry admin id, check their IP, and find out if websites are on the same server

Does It Have A Working Trustmark?

Trustmarks are a technique for third-party verification for an online store. They point out security or consumer rights protection, for example. However, scam websites additionally use them without permission. For example, they may have an image of Trustmark on the website without truly being verified, which means they’re misusing the verified logo and misleading you!

One example of a Trustmark is the eCommerce Foundation’s Safe. Shop Trustmark. In case you see the Safe Shop logo on a website you might be worried about, try clicking on it! In case you discover that this functionality just isn’t working, head over to Safe.Shop and check that they’re, in reality, a certified trust seal user.

Check the Small Print (Terms & Policies)

Scammers usually use placeholder or rushed textual content in pages like About Us, Terms & Conditions Shipping Policy, and Returns Policy to offer the air of professionality. In case you discover that these pages don’t exist or are of poor quality (they include typos, for example) think twice about buying on the site! Do you really think a business would put up incomplete or sloppy textual content if it was legit?

Is Communication Secured?

Do you see ‘HTTPS’ in front of the website address and is there a ‘lock’ symbol available? In this case, communication between the website and your browser is encrypted, making the website just a little bit safer to use. It doesn’t guarantee that the website will not be fake as the cost of adding an SSL certificate is minimal (beginning at €4.99 per year).

Are Safe Payment Methods Offered?

There are lots of kinds of payment methods. Generally, credit cards, PayPay, and Alipay offer consumer protection by allowing shoppers to get their money back in case the product isn’t delivered. Check if the website supports and uses these payment methods. By no means transfer money to a bank account in case you have doubts concerning the reliability of a website.

Payment methods like Western Union, Moneygram, Skrill, and Bitcoin are sometimes untraceable and it’s virtually impossible to get a refund that has been transferred using these methods. Because of this, they’re favored by scammers.

Need more help getting your information off the web? Contact us now!

Repair Online Reputation Scores with This Guide

a couple of people standing on top of a pile of newspaper.

Repair Online Reputation Scores, Bounce Back From Crisis, and Restore Your Brand Image

When your company gets hit by a reputation crisis you will need to take serious steps and actions to repair online reputation scores for your brand. In case you don’t take these necessary steps on time you risk losing the market value of your brand and diving into a financial hole.

If you are wondering how to avoid reputational damage that can bring a lot of problems to your brand we will provide you with some steps that should be taken so you can overcome the crisis and rebuild your brand’s image.

1. Investigate the damage caused

In case your brand suffers from a reputation crisis the first step you should take is to evaluate the seriousness of the problem. In this case, it is normal to take a step back and analyze the depth of the damage that is caused.

You will need to measure all the changes that your reputation has suffered if you want to understand the seriousness of the situation. When measuring the changes that your reputation has suffered you will need to check other aspects such as change of perception about your brand among stakeholders and employees, and a negative attitude towards the company.

During your analysis, it is very important to explore and find specific problems related to your brand or any executives that are responsible directly for the problem that occurred.

Keeping a track of the situation on Google search results and social media platforms is very important because every brand crisis is reflected online. Additionally, you will need to check the non-media metrics such as share prices, sales performance, and profitability.

For you to have an answer to all customer and media inquiries you will need to make a detailed evaluation of the crisis and the impact that it has on your brand. Also, it will be crucial to monitor how stakeholders react while the recovery process is in progress.

In order to successfully overcome a brand crisis, you will need to have all the necessary data about the incident and carefully separate facts from fiction.

2. Informing key stakeholders and investors

After you better understand the current situation you will need to talk about the impact that the current crisis is going to make. Major stakeholders in your brand should be the first group of people that you are going to inform about the current situation and this includes customers, investors, business partners, etc.

In this situation, you will need to provide the details about the event and how it led to the current crisis. Also, it will be good to let the stakeholders know what kind of actions you are taking to sort out the situation. Your capacity to bring your company back in order depends on how well you can engage key stakeholders.

If you are searching for examples of a company crisis and how those companies handled the situation, we have some examples for you. There was a situation in 2019 with Twitter when compromised accounts of notable public figures were used for cryptocurrency scams. Twitter users and the Twitter community were informed of what happened and the actions that Twitter is taking in order to resolve the situation.

Always remember to remain honest when you are informing your customers about your situation. If you are giving false information you are risking bigger problems and ruining public trust.

A good example of this situation is Target which suffered a major security breach in 2011 and they tried to manipulate the numbers of credit cards compromised. After the actual statistics came up showcasing the real numbers, Target’s credibility was reduced as a result of their actions.

3. Making a strategy to inform the media

The main purpose of the reputation management strategy after every crisis is to cool down the situation and shape public perception. Part of this strategy requires dealing with the media, where you need to make a public statement about the whole situation that occurred and you will need to select the right person that will be able to deliver that statement.

Public opinion is very important and defending your brand’s position in front of your followers and consumers is not going to be easy as it sounds. Because of this reason, you will need to make a detailed plan and organize everything before you decide to release a public statement.

We have some situations with three different scenarios that apply when you decide to release a public statement or to communicate with the media.

The first example is when your company is responsible for the problem that occurred. In this kind of situation, it is best for you to acknowledge the mistake and to admit your company’s fault.

Trying to channel the problem to another party or attempting to hide the truth will only worsen the situation and may break your brand reputation even more. The best option in this situation is to deliver an apology, admit the failure, and inform the public that you are working hard in order to resolve the problem.

Another scenario is when it is not your fault. In this situation, you do not simply roll over, take the blame, and make a halfhearted apology. The public might consider your brand weak, which is equally damaging. You will need to stand up and stay firm in your brand’s position.

The third situation is when the reputational harm is made by fake statements released online or by local news sellers. While looking for retraction might seem helpful, it is very important to take a more collaborative path by asking the journalist or author responsible to politely apologize and share the true version. This is going to promote better understanding and improve public trust.

It is important for you to know that contacting the media in situations of crisis is not always a good option. There are situations when it is best for you to pull away from all the media that surrounds you and to make communication with them only when you can.

4. Channel your energy into strong internal communication

When your company faces a crisis or any other difficult situation, your employees are the best ambassadors of your brand. As an important part of the company management, you need to make sure that your employees clearly understand the whole situation (reputation crisis) and why that problem occurred. You will need to inform and prepare them so they are able to contribute to sorting out the high-heated situation and make corrective actions to help you lower the impact.

Because not every employee you have is able to proactively defend your brand and company, you will need to pick the most enthusiastic workers that you have and train them to properly deal with the situation.

Besides training, you can also offer some rewards in order to motivate your employees. The main purpose of this action is to build a surrounding where all your active employees will be able to stand up and protect the brand image in times of crisis.

5. Social media response plan

A large number of business owners (more than 60%) think that social media have a negative effect and can worsen a brand crisis which is not far from the truth in today’s socially-driven world. However, with the right approach and good plan you will be able to speed up and improve the recovery process if you take control of your social network platforms. This applies to taking charge of conversations made on your review websites, social media channels, affiliated blogs, and other online platforms.

It is expected from the man in charge to publish a formal apology that will be released on all these platforms. The apology that you are going to send should be short and on point, similar to Starbucks’ situation when they had to apologize to the public about a racist incident that happened in one of their places.

Another good option will be to make and publish a video with an apology where the prime executive (CEO) delivers the apology to the public.

Once you make an announcement, you will need to keep a track of all keywords and hashtags that feature your brand. In this situation, the option is to use a social monitoring tool that will be able to send you alerts whenever your customers or any other online users talk about your brand.

With this, you will be able to keep a track of the conversation that is made online about your brand and you can respond to all comments right away. When it comes to maintaining good relationships with your customers, showing your online community that you care about them can really pay off and bring you some benefits.

When responding to online messages, always stay constant. You need to ensure all subsequent responses reflect your brand position as portrayed in the primary statement.

6. Be transparent when handling public issues

Rebuilding your status after the crisis is usually a battle against negative articles and other damaging content material that blew up your image in the first place. Sometimes, this includes revising your content material, deleting content, suppressing damaging material, and publishing positive content material.

As you take care of content material, keep in mind that company status lies in your delivery, and never on your promises. To ensure that clients can proceed to work with your brand, they want assurance that you would be able to take care of the current crisis successfully.

Right here, you will need to transparently reveal how you are dealing with the problem. In case you make any promises during the crisis, make sure you fulfill them if you want your business to keep its status.

7. Restoring trust and key corporate values

In today’s corporate world, trust is without doubt one of the defining characteristics of success. Because of this reason regaining client trust is essential for your brand to efficiently rebuild its status after the crisis.

Even if you think that you have regained full control at a certain point, you should never relax. Instead, make sure that your brand can carry positive elements such as longevity, financial stability, accreditation, and all the positive feedback that you managed to acquire in the past.

This is a chance for your brand to demonstrate its core values to the general public. You need to remind clients of the strides the corporate has taken through the years to achieve its current success. The bottom line right here is assuring clients of your dedication and displaying what measures you have taken to ensure success moving forward.

8. Looking forward

After the crisis is over and the people are more relaxed and are looking to return to normality, you should remember there is still one more thing that you will need to do which is planning the future of your company. The crisis should be a chance to evaluate how you can keep your brand’s reputation in the long term.

Warren Buffet said that “It takes 20 years to build a reputation and five minutes to ruin it.” Because of this reason, every brand needs to put in place a concrete plan to ensure that the same crisis is not going to happen again.

Making minor changes in your internal processes, proactively training the employees, and making a reputation crisis management plan are the steps you need to take so you can protect your brand in the future.

When it makes sense to invest in online reputation management services

Online reputation management is king in today’s culture no matter if you like that fact or not. After all, the Internet is the place where individuals are getting information, set trends, and find answers to their questions.

One of the questions that are often asked online involves searching for local companies. People go to Google in order to find the best small businesses that are working in their area.

Many companies are aware of this situation and they took steps to improve their online reputation management. This is done by keeping their social media profiles updated and monitoring customer reviews.

People, who need to work on their online reputation management are often asking themselves, how is their business is going? Are they able to properly manage their online reputation? If not, then your organization could be affected by a negative image on the internet.

We have a couple of steps that you need to take in order to improve your online reputation.

1. Most of the customers rely on reviews

In case you are looking for restaurants online, how can you determine the quality of food or service they are offering? In this kind of situation, most people are reading customer reviews.

This doesn’t only apply to restaurant-seekers but also to people looking for different sorts of local businesses. Their perception of your business relies on other peoples’ reviews when they decide where to shop.

It is obvious that positive reviews are going to bring you a lot of new customers, however, having negative reviews about your business can make potential customers avoid your business and go to your competitors.

In case you want to invest in an online reputation management strategy, you are going to minimize bad reviews that people are writing about your business and you can get more positive reviews.

2. Online interactions can improve your customer loyalty

If your customers notice that you are giving them cold answers online they are going to do the same thing to your business as well. This is because people don’t like when they are getting ignored.

One of the best things that you can do in order to properly manage your online reputation is to reply to every customer review that you are going to receive. This may look to you like an endless and boring thing but you need to know this will give positive publicity to your business.

If responding to customer messages is your priority, be sure that your customers will greatly appreciate that. Additionally, this kind of action will increase the chances of them remaining loyal customers.

In case you don’t want or don’t have time to respond to the reviews on your own, hiring professional marketers will help you with this task.

3. Bad reviews are manageable if you have an online reputation management plan

Let us imagine that your reputation management strategy is not sorted out. There are situations where you will notice a negative review posted about your company online which will normally upset you. There is a possibility you answer angrily to those comments and you make the bad situation even worse.

In this kind of situation, you are not only going to upset the customer who wrote that review, but all other people on the web will be able to see your angry reply.

Professional online reputation management is used to make sure this kind of thing is not going to happen ever. If you want to be sure that your company appears professional when dealing with these responses you need to make a plan on how to respond to positive and negative reviews.

This is another good reason why you should let professional marketers sort out your reputation management. With this action, you are going to eliminate the risk of overly-emotional replies.

4. Positive reviews are an opportunity for free advertising

If you are not paying attention to reviews you are probably letting the chances to highlight the effectiveness of your company slip through your hands.

You need to know that positive reviews are the best and most honest way of advertising. It will be a bad idea to start ignoring them.

People are deciding to leave a positive review about your company on their own without being forced, and that is the ultimate proof that customers are satisfied with your products and services.

It will be best for you to highlight these testimonials on your websites or social media platforms. If you need help with this task you can get a graphic designer who can make these reviews into great-looking graphics and then post them on your websites and your social media channels. Our suggestion is to make use of these positive reviews and don’t let them go to waste.

5. Other businesses are tracking your progress

If you have a project and you want to partner with other businesses in order to make a bigger impact you will need to be sure that your reputation is good. If your company has a negative reputation you can be sure that other businesses are not going to work with you.

In this situation, a good move will be if you keep your company’s social profiles updated in order to impress potential business partners. If you keep your social profiles updated the other companies who are looking for your business online will have enough info and will like what they see.

6. Attracting top-quality candidates

Keeping your online reputation in great shape will bring bigger interest in your company to quality candidates applying for a job. In most cases, people who are searching for a job are going online to check companies’ social profiles and to see if they are a good fit for them. If they find accounts/profiles that are not updated for a long time it will definitely look suspicious to them.

Profiles that are getting regularly updated will make a better picture of your company to the people who are searching for your business online and will also look like a great place to work.

7. A reliable business is a successful business

Online reputation management is all about having people’s trust. In the end, if any problem is constantly circulating around your business people will avoid buying your products.

If you manage to keep active communication with your customers online you will probably make a strong bond that is going to bring you a lot of benefits sooner or later. They will get used to your brand and will appreciate its value.

Online reputation is free and open to the public and that is one of the best things about it. People don’t have to pay in order to see the response on the reviews or to see the things that you are posting on your Facebook, Instagram, Twitter, or other social network profiles.

People will love and appreciate your business more if you offer them free value through managing your online reputation.

What do online reputation repair services do?

Reputation management or online reputation repair process is protecting your business and allowing it to develop free from inaccurate or malicious buyer feedback, negative articles, and online reviews.

They are meant to sabotage brands, together with other content material that can make your company look bad to your potential customers and cause them to keep away from your services and products.

Online reputation repair service ensures that your online presence is a correct reflection of your business integrity, quality, and customer service excellence.

Keep in mind, that there might be malicious content material (negative search results) able to hurt your company’s status and drive away clients without you even realizing it exists. Always be sure to make a Google search as soon as possible and search for your company name or business.

The first part of this battle is being aware of your online reputation. The second is discovering online reputation management companies to use ORM to deliver good and positive content material to the fore and take away, bury or suppress negative search results and negative content if it appears on a social media or website. Negative reviews can harm your company, but you are not alone and you can ask internet reputation repair management for help.

Why does a positive reputation matter?

All companies can agree that their personal online reputation has a great impact on their business. Reputation is the cornerstone of the trust between customers and your business and it establishes the credibility of your brand. When your company’s reputation is at risk and runs through the moral grinder, it can cause big damage and make you lose your business.

Because of this, many companies make it an objective to get out into the community and create outreach programs to improve their general image. However, online reputation is the area that often gets overlooked.

Your business’s online reputations are much more important than the reputation that spreads by word of mouth. Your consumers can more easily share the experience they had with your business with social media and review platforms available on the internet.

In case they have a negative experience they will most probably make a comment or review about it. In order to learn what can be done to manage and improve your reputation, you need to understand the ins and outs of your business’s online reputation.

Understanding ORM

When you speak about online reputation management many people get associated with the time-honored star rating system, however, your online reputation is much more than starts and reviews.

Online reputation management is successful when it involves a mix of Search Engine Optimization (SEO), public relations strategies, and online marketing campaigns to protect and promote a positive online image.

In case you need help you can go and search for an online reputation management company and let them care about your reputation online.

Local Search and Reputation

Google and other search engines have an algorithm that looks for the best results for that search when someone types something into the search bar. For example, if someone is looking for a car repair in Arlington, Texas, Google will do anything to serve the best matching results for that particular search. Google knows that satisfaction will make you come back next time when you need help finding something on the internet.

In order to protect the customers and to make sure that businesses are legitimate Google considers many different factors into account when ranking content on search pages.

  • Domain authority – Relevant and factual information on your website is establishing your authority. You will be able to manage your authority through internal and external linking that will make users sure they find exactly what they are looking for.
  • Relevance – Relevance signifies how relevant your online content is to what is being asked by the users. You can easily manage this process through page titles, anchor text, and most importantly your keywords.
  • User experience – You can guarantee a good user experience if you make strong content, pages that load quickly, and easy-to-use website layouts. This is required because all search engines want the top-ranking websites in their search results to be more attractive.
  • Trusting the source – This factor includes things like the age of the domain and the content, as well as how good the backlinks are (backlinks are actually the links that are published together with the content on other high-authority sites, and they ensure that the information is trustworthy).

Making sure that you take the time to increase the local visibility of your website will improve your business standing online and its reputation. This will help people that are looking for your service to find your easily and will establish your business as an authority in your field. With constant search engine optimization planning and techniques together with an easy-to-use website, you will discover that the popularity your business holds online will being to soar.

Business’s reputation and online presence

It’s not just on Google that you need to worry about your online reputation. While it’s true that your professional website is how customers discover valuable details about your business, social media is among the finest ways to make a long-lasting connection.

With many people spending up to 2 hours and 25 minutes on social media daily, it has turned into probably the most valuable marketing instrument on the market.  Ensuring your business has a powerful presence on social media might help skyrocket your business into the spotlight.

Say you’re a roofing company whose home office is positioned in the country but you service the greater DFW area. Since a lot of your clients won’t ever see your actual building, it can be hard to attract attention to your services. While trying to compete with the other roofers with just your website, you notice business isn’t climbing as quickly as you want/need it to. Social media might help.

Social media channels act as a window into your business. It could show off your latest tasks, and products, highlight the incredible information or unique characteristics of your staff and let your clients know who your business is.

An active account can create buzz around your business, create a following, and assist people to think of your business the next time they need your services or products. All the things from fun online quizzes, photos of your work, infographics, and even new findings in your job field can spark engagement.

Another essential aspect of successful online reputation management is keeping track of your reviews. There are two different categories of reviews available: Google reviews and third-party reviews. Both are used to find out a business’s rank in search results, but they don’t seem to be weighted equally.

Third-party reviews in contrast to Google reviews

Google reviews have a tendency to hold more weight than third-party review websites. Google takes into consideration how many reviews are present and the quality of these reviews. A technique to make sure that your good reviews are being counted where they hold more weight is to invite individuals to place good reviews on Google and lead the bad reviews to third-party websites.

The most effective way is to maintain the communication line between you and your customer open. At the end of every service, you need to ask your customer, whether it be in person, via e-mail, or text, whether they would suggest your services or products to a friend or member of the family. If the answer is yes, then you possibly can ask them to give you a review on Google. If the answer is no, they are often directed to a third-party review website so that their frustration won’t hurt your online reputation too much.

Can I fix online reputation issues myself?

If you are looking to handle minor reputation issues you will probably be able to sort them out on your own. Here, we are thinking about simple things like requesting from a webmaster to remove your mugshot from their website.

But to be totally honest the experience and workload that is needed in order to repair your online reputation on your own will probably outweigh your capacity.

Skilled employees such as SEO analysts, content writers, and PR specialists are required whenever you try to promote positive content material and suppress negative online content.

In order to create a lasting online reputation that will make you satisfied, you will need professional help that only an online reputation repair company is able to offer through SEO (search engine optimization) strategy.

In case you cannot afford to get professional help we have some tools and steps that can use to repair your reputation.

Reputation management repair tools

Digital Millenium Copyright Act – This DMCA act will be able to protect you from the people who are trying to use your copyrighted material in a bad way. If you want to remove any online images you can send a notice to Digital Millenium Copyright Act (DMCA). Under protected content, you can find text, photos, and other intellectual property.

Google Alerts – This is a tool provided by Google which can be used once you open a Google account. This tool is great for brand monitoring and you can put keywords that you are interested in and set up alarms so Google Alerts can inform you whenever someone mentions your brand online.

Help A Reporter Out – A great way to repair and improve your online reputation is when experts are mentioning your brand. These citations will help your brand build trust. In order to get free publicity as an expert source, you can use HARO to directly connect with journalists.

Hootsuite – Hootsuite will be able to help you promote your brand, connect with customers, and build your audience on social media channels.

Quora – Whenever you answer industry questions on the internet you have a chance to establish yourself as an expert in your field. Here, you have an option to get connected with other experts and make a professional profile.

Learn more about how to repair online reputation scores by reading our blog here.